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BlackBerry really does know how to build beautiful phones. The Z3 is ridiculously good looking and its construction quality is impeccable. As of now, it’s only available in black but we wouldn’t be surprised to see a white edition in the future.

 The handset packs in 5-inch qHD (540 x 960 pixels) screen. That makes for the pixel density of around 220 ppi. Needless to say, you do get to see a lot of jagged edges. Here, anything near 300 ppi would have been sufficient. The display also lacks Gorilla Glass protection. Other aspects of the screen such as the colour reproduction and viewing angles are quite good.

The processor is a Qualcomm Snapdragon 400 with integrated Adreno 305 graphics, but there’s a generous 1.5GB of RAM to keep things humming along. The screen is a bit of a letdown at 540×960 pixels despite its large size. There’s Wi-Fi b/g/n and Bluetooth 4.0 along with A-GPS, FM radio, an accelerometer and a proximity sensor. There’s only 8GB of internal storage space, but microSD cards of up to 32GB are supported (and 64GB cards might work unofficially).

 One place where the Z3 falls short is the camera. It’s obviously not built as a photo-taking machine, but it still could stand to be a bit better. The 5MP rear camera does an okay job of getting decent images providing the settings are right, but the 1.1MP front camera really isn’t good for too much — especially taking good photos.

The Z3 comes with a 2500 mAh battery. Since the OS is well optimised, the battery lasts for over a day and half. That’s quite average for a smartphone these days.

 When it comes down to it, the BlackBerry Z3 is a good — not great — device. The specs are on the lower end, but it still performs extremely well. It’s not a powerhouse like the BlackBerry Z30, but it’s geared toward those that are looking for pure communication, which is what BlackBerry is all about. It’s durable, has amazing battery life, and will certainly find a place amongst BlackBerry fans.with the price tag of $210 dollar.



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